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Mergio

Privacy Policy

Last updated: May 22, 2026

Mergio (“the Game”, “we”, “our”) is published by Codenova Tech. We built Mergio as a frontend-only mobile game — meaning your gameplay runs entirely on your device. We collect only what we need to keep the Game stable, monetized, and improving. This policy explains what is collected, how it is used, and the choices you have.

1. Information we collect

We do not require an account, email address, phone number, or any form of sign-up to play. The data the Game touches falls into the following categories:

  • On-device gameplay data. Your coins, progress, unlocked arenas, daily-quest state, settings, and language preference live in storage on your device. They are not uploaded to us.
  • Crash and diagnostic data (Firebase Crashlytics). If the Game crashes, we receive anonymized stack traces, device model, OS version, and the build of the Game so we can fix it.
  • Aggregate analytics (Firebase Analytics). Things like which arenas are played most, average session length, and feature usage. Identifiers are reset-able and anonymous.
  • Push notification token (Firebase Messaging) only if you grant notification permission. Used to remind you of streaks and new features.
  • Advertising identifiers handled by Google Mobile Ads (AdMob) for showing rewarded and interstitial ads. You can reset or limit these in your device settings.
  • Marketing and attribution data (Meta Platforms / Facebook SDK). When we advertise Mergio on Facebook and Instagram, the Meta SDK reports app events — such as installs, tutorial completion, gameplay milestones, and in-app purchases — together with limited device and advertising identifiers, so we can measure which campaigns work. On iOS this is limited to the Apple SKAdNetwork framework unless you grant app-tracking permission.
  • Purchase receipts processed by Apple App Store and Google Play. We see only what their SDKs return: product ID, transaction ID, and validation status. We never see card numbers.

2. How we use it

  • To keep the Game running smoothly and crash-free.
  • To understand which features players actually enjoy and prioritise improvements.
  • To process in-app purchases through Apple or Google.
  • To show ads that fund the free-to-play model. Ads are served by Google Mobile Ads.
  • To measure and improve the marketing campaigns that bring new players to Mergio.
  • To respond to support requests when you contact us.

3. Children and age rating

Mergio is rated for general audiences. We do not knowingly collect personal information from children under the age of 13 (or the equivalent local age). If you believe a child has provided personal data, please contact us and we will remove it.

4. Third-party services

The Game integrates with the following third parties, each governed by their own privacy policy:

  • Google Firebase — Analytics, Crashlytics, Cloud Messaging, Remote Config.
  • Google Mobile Ads (AdMob) — rewarded and interstitial advertising.
  • Meta Platforms (Facebook SDK) — measurement and attribution for our advertising campaigns on Facebook and Instagram.
  • Apple App Store — iOS distribution and in-app purchases.
  • Google Play — Android distribution and in-app purchases.

5. Data retention

Crash and analytics data is retained by our processors for a limited period and then aggregated. Gameplay state lives on your device until you uninstall the Game or clear app data — uninstalling deletes everything.

6. Your rights

Depending on your region (GDPR, CCPA, India DPDP, etc.), you have the right to access, correct, or delete your personal data, opt out of targeted advertising, and lodge a complaint with a supervisory authority. You can exercise these rights by emailing us — see contact below.

7. Security

We use industry-standard practices for the limited data we handle. However, no transmission or storage is 100% secure. We encourage you to keep your device OS up to date.

8. Changes to this policy

We may update this policy as the Game evolves. The “Last updated” date at the top reflects the most recent change. Material changes will be highlighted inside the Game.

9. Contact

Questions, requests, or concerns? Email us at contact@codenovatech.io or visit codenovatech.io.